Context: Khadi and Village Industries Commission (KVIC) unveils Khadi India’s official e-Commerce site eKhadiIndia.com.
The portal is a step towards building an ecosystem that enables MSMEs to help achieve the Prime Minister’s goal of “Aatmanirbhar Bharat”.
com is the first of its kind government online shopping platform to boost rural economy and become self-sustainable.
There has been a steady rise in demands for Khadi and Village Industries products over the last few years with 2018-2019 alone witnessing the surge of 25%.
The products range from apparel, grocery, cosmetics, home décor, health and wellness products, essentials and gifts.
KVIC
KVIC is one of the biggest employment providers in the country and which is bringing to life Digital India through its various innovations.
KVIC envisages to emerge as a new age digital marketplace for weavers, artisans, craftsmen, farmers and micro/ small entrepreneurs of India with the Khadi and Village Industries.
The Khadi and Village Industries Commission (KVIC) is a statutory body formed in April 1957 (as per an RTI) by the Government of India, under the Act of Parliament, 'Khadi and Village Industries Commission Act of 1956'.
It is an apex organisation under the Ministry of Micro, Small and Medium Enterprises, with regard to khadi and village industries within India, which seeks to - "plan, promote, facilitate, organise and assist in the establishment and development of khadi and village industries in the rural areas in coordination with other agencies engaged in rural development wherever necessary.