Deepfakes

ARTIFICIAL INTELLIGENCE MISINFORMATION: CHALLENGES AND WAY FORWARD FOR INDIA

The ₹10,372 crore IndiaAI Mission aims to democratize AI compute infrastructure and foster indigenous innovation. Concurrently, rising deepfake threats necessitate robust AI governance and media literacy, aligning India’s “Enable, then regulate” approach with global frameworks like the EU AI Act.

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PERSONALITY RIGHTS VS FREE SPEECH: BALANCING DIGNITY AND DEMOCRACY IN INDIA

Personality rights protect an individual’s identity—including name, image, and voice—from unauthorized commercial exploitation. While Indian courts derive these from Article 21, the absence of a codified law creates challenges in combating AI-driven deepfakes while safeguarding democratic free speech.

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GENERATIVE AI: MEANING, SIGNIFICANCE, CHALLENGES, WAY FORWARD

Generative AI threatens the Right to Privacy by collecting and processing personal data without clear consent. It increases risks of data leaks, inference-based profiling, and deepfakes. India’s DPDP Act, 2023 relies on consent, but AI’s complexity and broad public-data exemptions weaken its protective impact.

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MEITY RELEASED INDIA AI GOVERNANCE GUIDELINES ROADMAP

MeitY’s new AI Governance Guidelines establish a responsible framework for India’s tech growth, emphasizing trust, safety, and inclusivity. Adopting a risk-based, flexible approach, they ensure accountability across the AI lifecycle, safeguarding digital infrastructure while positioning India as a global leader in ethical, innovation-driven AI governance.

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CENTRE PLANS MANDATORY LABELLING FOR AI-GENERATED CONTENT ON SOCIAL MEDIA

Government proposed amendments to the IT Rules, 2021, requiring clear labeling of AI-generated content on social media. The move tackles deepfakes and misinformation by making users self-declare and platforms detect such content, strengthening digital governance, cybersecurity, and protection of fundamental rights.

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