Self-Help Groups

SHE-MART INITIATIVE : TRANSFORMING RURAL WOMEN ENTREPRENEURS

The SHE-MART initiative, launched by the Ministry of Rural Development, transforms rural women from micro-credit earners to enterprise owners. It bridges market gaps for SHGs through community-owned, professionally managed retail hubs, boosting the national Lakhpati Didi mission.

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WOMANIYA INITIATIVE FOR WOMEN EMPOWERMENT

Womaniya, launched on GeM in 2019, supports women entrepreneurs and SHGs by allowing them to sell goods and services directly to government buyers. It promotes market access, fair pricing, and economic independence by integrating women-led enterprises into the formal public procurement system.

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