The Export Promotion Mission (EPM) is a comprehensive initiative aimed at strengthening India’s export ecosystem, particularly for MSMEs, new exporters and labour-intensive sectors. Through its twin components Niryat Protsahan (financial support) and Niryat Disha (ecosystem and market support), the Mission reduces the cost of finance, improves compliance with global standards, enhances logistics and warehousing access, and promotes entry into new markets. By integrating digital monitoring, credit support, trade intelligence and district-level export promotion, EPM seeks to boost export competitiveness, diversify markets and ensure inclusive, regionally balanced growth while deepening India’s integration into global value chains.
Click to View MoreThe One District One Product (ODOP) initiative promotes a unique product from each district to drive local economic growth, generate employment, and preserve traditional skills. Spearheaded by the Department for Promotion of Industry and Internal Trade, ODOP strengthens branding, improves quality, and expands market access through digital platforms, trade fairs, and export promotion. By linking heritage with modern markets, the programme supports balanced regional development and advances India’s vision of self-reliant and inclusive growth.
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